Interamerican is the leading travel and lifestyle Public Relations, agency in Latin America. Specialized in destination marketing, it has over 30 years of successful journey. Through its presence in Brazil, Argentina, Chile and Colombia, Interamerican uses the integrated marketing concept to increase its clients brand awareness, communications strategy, social media presence and digital efforts.
Office locations: Sao Paulo, Buenos Aires, Santiago de Chile, and Bogota.
Interamerican has an innovative and “out of the box” mindset. Services and solutions are integrated on their main pillars: Marketing, Media Relations, Events, Crisis Management, Social Media & Digital.
Using cross marketing and cross branding initiatives to inspire the final consumer and to engage the travel trade, Interamerican is a great believer of diversity and teamwork. Together with clients, Interamerican create and implement the right message to reach the right audience and achieve the best results.
The South American Outbound Travel Market
Latin America, a big and diverse continent. Each country has its own peculiarity, different cultures, behavior and trends. More conservative, the Spanish speaking countries love travelling to Europe, United States and the Caribbean. Brazilians, less traditional, love a beach escape, an adventure, a luxury trip and to follow what influencers do.
The travel trade still plays an important role in Latin America. Social Media & Digital Marketing strategy is a must do when positioning a brand, especially in Brazil.
Do not hesitate to contact us for a full South American market overview.
Graduated in Public Relations, Danielle has more than 20 years of experience in connecting people and places, she leads a team strategically spread in Latin America and help them turn Interamerican clients into top of mind brands, she was awarded as one of the most Creative and Influential professionals in the travel industry. Great PR and Marketing skills focused on integrated solutions and cross marketing/cross branding initiatives. Extensive abroad living experience in Switzerland and in the United States which provided background in dealing with different cultures. Ability to transform difficulties into opportunities. Strategic thinking, natural ability to connect with people, great leadership skills and vast network. Under Danielle’s command, today the agency is based in three main pillars: Marketing, Public Relations and Digital. Board Member at ABAV, Brazil Travel Agencies Association and BRAZTOA, Brazil Tour Operators Association.
Danielle is an active Board Member at Travel Consul and at WTM Latin America Advisory Board.
Graduated on Hotel Administration, Board President of Guarujá Convention and visitors Bureau, Vice President at Sao Paulo Hotel Association, Ricardo JR is extremely tuned on new trends and final consumer behavior and for many years, he was the head of the best nightclubs in Brazil, Allure and Club B.A.S.E. He also acted in other companies from our group where he was responsible for Delphin Hotel Guarujá retrofit, new visual communication and the implementation of modern management techniques. Ricardo JR leaded Interamerican restructuring, the extension to other South American countries and was also responsible for the creation of our Digital Department.
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