Travelworks is a communications and marketing agency focused on the travel and leisure industry. Headquartered in Athens, with a corporate presence in London, the highly-focused team serves clients across Greece, Italy, Spain, France, UK and Qatar. Blending classic public relations, digital marketing, creative innovation and industry insights, Travelworks provides bespoke communications solutions for high-end hospitality brands.
A multi-award-winning agency, the Travelworks team is composed of 12 in-house professionals that build bridges between feeder and destination markets, utilizing years of industry know-how and in-depth market analysis to craft a corporate presence that counts. The multidisciplinary in-house team of account managers, social media experts, performance marketing specialists, creative designers and native British copywriters is adept at the vertical design and roll-out of sophisticated communications campaigns.
Over the past decade, Travelworks has worked with a prestigious array of multinational hospitality brands. Its track record includes partnerships with global brands like Accor, Melia, Wyndham, Alitalia and Sotheby’s Realty, as well as unique hospitality venues such as Mandarin Oriental, Doha, Angsana Corfu, Nikki Beach Porto Heli, and more. Having a solid working knowledge of the ultra-high-net-worth-individual markets, Travelworks has represented over 65 luxury hotels, resorts, restaurants, private aviation companies and yacht agencies throughout the EMEA region.
Travelworks positions itself in the heart and soul of the world’s leading tourism destinations, drawing on insider knowledge of market trends to craft communications that translate around the globe. Each hospitality brand has a story to be told. With an eye for the noteworthy, a sense for the special, Travelworks offers a bespoke blend of classic PR, social media marketing, content creation, hospitality branding and positioning, reputation monitoring, mail marketing, sales collaterals and event management.
At Travelworks, strategy determines every step. Rigorous analysis of current and future trends forms the basis of every creative decision, as brands are tactfully adapted to a dynamic, ever-changing environment. Within this framework, the Travelworks team regularly contributes insights in the form of whitepapers, interviews from industry leaders and opinion articles in various publications including Fortune Magazine, Huffington Post, Harper’s Bazaar, Esquire and other generic and industry-focused content hubs.
Office Location: Athens, Greece; London, England
LEADERSHIP
Kostas Panagakis
Kostas is a corporate communications professional with 20 years of experience in public relations, marketing and communications. He is the Founder & Principal of Travelworks, a leading communications and marketing agency focused solely on the travel and leisure industry. In addition, Kostas is a features writer for regional and international publications, specializing in insights and analyses in the hospitality sector.
Over the past 10 years, Kostas has specialized in travel and leisure marketing & public relations. Alongside his team, he has designed and implemented bespoke strategic communications programmes for a wide range of high-profile hospitality brands. The recipients of multiple industry awards, Travelworks’ track record includes partnerships with global brands like Accor, Melia, Wyndham, Alitalia and Sotheby’s Realty, as well as unique hospitality venues such as Mandarin Oriental, Doha, Angsana Corfu, Nikki Beach Porto Heli, and more.
Following years at the core of the travel and leisure industry operations, Kostas maintains an active interest in market developments, regularly contributing hospitality content and trade insights. With features published in major media outlets in Greece and overseas, including Fortune Magazine, Huffington Post, Harper’s Bazaar and Esquire, he retains a finger on the pulse of market trends and developments. A regular figure in major hospitality expos and conferences, Kostas and his team spearheaded the 2020 edition of ‘Voices of Clarity,’ a collection of op-eds from 32 hospitality representatives based in the US, the UK, France, Germany, Switzerland and Holland.
With a BSc in Business Administration and an MSc in Applied Economics and Finance, both from Athens University of Economics & Business, Kostas began his career in the financial services industry, providing advisory services on all aspects of corporate communication for multinational companies in the FMCG, Automotive and Financial Services Sector.